|Lyn St. James' story is not just about being a successful racecar driver. It's a story about goal setting, determination, passion and fully utilizing all her defeats and successes to break into a world no one could have imagined possible: auto racing.
Lyn can share with your marketing team, sales group, management staff, or your entire organization, the determination and positioning she used to break into a world no one could have imagined.
Lyn St. James' story is a remarkable one. It culminated into a victory few others could claim - winning the title of Rookie of the Year (1992) and in a sport few women were allowed to participate. She became the first woman to become a full-time driver in the Indy Car World Series and in her quest to be there, set 31 international and national closed circuit speed records. Great stats, but the real story is packed in the journey to get there.
Lyn St. James is a popular speaker, author and sports commentator who understands the drive that leads to success. She understands the rejection, the "crashes", the inferiority feelings, the defeated mind-set when others constantly "get the breaks", and when victory seems achievable only for others.
Allow Lyn to share with your marketing team, your sales group, your management staff, or your entire organization, the determination and positioning she used to break into a world she never imagined. Let her impact your team to consider other paths - those not so typical. Let her relate to their moments of defeat but then watch how she encourages and sparks in them the drive to seek their goals - perhaps the goals you set for them as an organization.
Lyn's story is not about simply being a successful racecar driver. Her goals include sharing the journey, sharing her experience, and helping as she moves into the next phase of her life. She wants to give back. In 1993 she launched the Lyn St. James Foundation and Driver Development Program. She wants to give to those following behind like so many gave to her along the way. Lyn has turned her journey into a path of helping others.
When the race is finished, and the trophies handed out, what will be your team's next goal? Perhaps, if the vision is clear, your audience will see reason to achieve goals - life goals.